Biography of Mrs. Sweta Aggarwal

Founder Profile – Mrs. Sweta Aggarwal

Mrs. Sweta Aggarwal, Co-Founder & Chief Marketing Officer (CMO) of KYPTEC® Lifestyle, is the powerhouse behind the brand’s distinctive identity and global presence. An MBA graduate from the University of Mumbai with specialized certifications in digital strategy, branding, and consumer engagement, she brings both strategic foresight and creative brilliance to the table.

Sweta believes audio is more than technology—it is about culture, identity, and emotion. While global brands led the premium audio segment, few addressed the aspirations of Indian youth. She spotted this opportunity and co-founded KYPTEC® Lifestyle, building a brand that doesn’t just sell products but curates an entire audio-lifestyle experience.

Her philosophy revolves around the idea that headphones, earbuds, and gaming gear are now expressions of personality. Be it stylish travel headphones, noise-cancelling earbuds for productivity, or immersive gaming headsets, she ensures KYPTEC® products deliver both uncompromising performance and bold design.

As CMO, Sweta has pioneered KYPTEC®’s storytelling, influencer marketing, digital-first campaigns, and experiential strategies—making the brand resonate strongly with Gen Z, Millennials, and global youth audiences. Her leadership has been key in expanding KYPTEC® into Asia, Europe, the Middle East, and North America, establishing it as one of the first Indian audio lifestyle companies to challenge international leaders.

Beyond marketing, she contributes to product design alignment, consumer insights, and community building—ensuring every launch reflects the lifestyle of a new generation. Her ability to merge cultural trends with digital innovation has cemented KYPTEC®’s promise: “Designed in India, Loved Worldwide.”

Sweta’s vision goes beyond building a company—she aims to create a movement, a brand that captures the soundtrack of modern life while positioning India at the forefront of global audio innovation.

Brand Profile – KYPTEC® Lifestyle

KYPTEC® Lifestyle, a registered trademark of BalaJi MicroTechnologies Pvt. Ltd. (part of the B.B. Group of Companies), is India’s leading premium wireless audio brand transforming the way people experience sound. Headquartered in New Delhi, the brand represents the synergy of innovation, lifestyle, and global ambition.

Founded by Nitin Aggarwal and Sweta Aggarwal, KYPTEC® was created to bring studio-quality sound, advanced wireless technologies, and youthful, trend-driven designs to a global audience. It reflects the new wave of Indian innovation, where advanced engineering meets cultural resonance, making the brand globally competitive and aspirational.

The KYPTEC® Product Ecosystem:

• Over-Ear & On-Ear Headphones – Premium bass, precision audio, and all-day comfort.

• Gaming Headsets – Surround sound and ergonomic builds for competitive gaming.

• Wireless Earbuds & ANC Earphones – Stylish, lightweight, and optimized for hybrid lifestyles.

• Lifestyle Audio Gear – Designed for fitness, travel, work, and creativity.

Every KYPTEC® product is designed in India with a global mindset, featuring Hybrid ANC/ENC, long battery life, rapid charging, and ergonomic comfort. Its core philosophy blends accessibility, authenticity, and aspiration, appealing to a generation that demands style, function, and identity in equal measure.

Mission & Vision – KYPTEC® Lifestyle

Vision – The KYPTEC® Dream
“Engineered in India. Loved Worldwide.”
KYPTEC® aspires to be more than an audio brand—it seeks to become a global lifestyle movement where sound, identity, and culture come together. Its goal is to proudly showcase India as a hub of world-class innovation in consumer audio.

Mission – The KYPTEC® Way
KYPTEC® is committed to redefining audio experiences worldwide through design, technology, and cultural resonance. Its mission is to:

• Deliver Superior Sound – Hybrid ANC/ENC, powerful bass, and crystal-clear clarity.

• Empower Youth Identity – Make headphones and earbuds lifestyle icons.

• Expand Globally – Strengthen its presence across Asia, Europe, the Middle East, and North America.

• Blend with Everyday Life – Create products for fitness, travel, gaming, work, and leisure.

• Scale as a Global Powerhouse – Achieve a $125M+ turnover within 1–2 years to compete with the world’s biggest brands.

At its heart, KYPTEC® Lifestyle is shaping the future of sound—premium, innovative, stylish, and proudly Indian.

Address & Backlinks

Corporate Headquarters
BalaJi MicroTechnologies Pvt. Ltd.
(A Unit of B.B. Group Of Companies)
Unit No: C-79, Upper Ground Floor,
DDA Sheds, Okhla Industrial Area,
Okhla Phase – 1, New Delhi – 110020, INDIA

Email: support@kyptec-lifestyle.com
Mobile/WhatsApp: +91-9319255113
Website: KYPTEC® Lifestyle – Founders